Hi, I'm Janine Hearn a brand consultant with nearly two decades of experience building global lifestyle brands from the inside.I’ve shaped global brand strategy and integrated marketing for brands like Dr. Martens, Vans and Berghaus, leading work that strengthened brand relevance, future demand and long-term growth across markets.Now I work with brands, agencies and founders to build clarity, relevance and momentum in moments of growth or change.
My work typically spans three interconnected areas....
- Brand clarity & direction
- Creative & cultural strategy
- Growth, change & moments that matter
I don’t offer off-the-shelf solutions. Every engagement is shaped around the specific challenge, context and ambition of the brand.If you’re looking for thoughtful, culturally grounded brand strategy shaped by real experience we should talk.